Overview & Challenges

Cohart is a social marketplace that empowers emerging artists and collectors to connect, showcase, and sell their work in a vibrant, community-driven platform. Designed for the next generation of creators, Cohart blends social engagement with e-commerce tools to foster discovery, collaboration, and artistic growth.

What I Did & Results

At Cohart, I led product management initiatives for a social marketplace supporting emerging artists and collectors. I drove product discovery through user research and market analysis, prioritized features based on impact, and collaborated closely with design and engineering to ship core experiences—from onboarding to social engagement flows. I introduced analytics frameworks to measure user activation and retention, resulting in a 20% improvement in user engagement within the first quarter. My work directly contributed to refining Cohart’s product-market fit and expanding its creator network across key early-adopter segments.

Client
Cohart
Tools
Jira, Figma, Amplitude
Year
2024-2025
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